{"id":1260,"date":"2025-11-27T12:24:14","date_gmt":"2025-11-27T11:24:14","guid":{"rendered":"https:\/\/lamama.fr\/blog\/?p=1260"},"modified":"2026-05-05T10:59:00","modified_gmt":"2026-05-05T08:59:00","slug":"video-de-presentation-de-startup","status":"publish","type":"post","link":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/","title":{"rendered":"Vid\u00e9o de pr\u00e9sentation de startup"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">La vid\u00e9o de pr\u00e9sentation de startup<\/h1>\n\n\n\n<p>Aujourd\u2019hui, difficile d\u2019imaginer le lancement d\u2019une startup sans une bonne dose de storytelling. Et quoi de mieux que la vid\u00e9o pour faire passer un message fort, percutant, en quelques secondes ?<\/p>\n\n\n\n<p>Que ce soit pour lever des fonds, s\u00e9duire les premiers clients, ou pr\u00e9senter un produit innovant,&nbsp;<strong>la vid\u00e9o de pr\u00e9sentation startup<\/strong>&nbsp;s\u2019impose comme un outil marketing aussi strat\u00e9gique qu\u2019accessible. Plus engageante qu\u2019un texte, plus vivante qu\u2019une plaquette, elle combine image, son et \u00e9motion pour marquer les esprits \ud83e\udde0.<\/p>\n\n\n\n<p>Chez La Mama Studio, on accompagne r\u00e9guli\u00e8rement des jeunes entrepreneurs dans la cr\u00e9ation de&nbsp;<strong>vid\u00e9os de d\u00e9monstration produit<\/strong>, de&nbsp;<strong>films publicitaires<\/strong>, ou encore de&nbsp;<strong>contenus pitch<\/strong>&nbsp;destin\u00e9s aux investisseurs. Chaque projet est unique, mais tous partagent un objectif : raconter une histoire claire et inspirante pour&nbsp;<strong>attirer, convaincre et engager.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pourquoi communiquer en vid\u00e9o en tant que startup ? \ud83c\udfa5<\/h2>\n\n\n\n<p>La vid\u00e9o, c\u2019est plus qu\u2019un format. C\u2019est le&nbsp;<strong>support de communication ultime<\/strong>.<br>Pour une startup, les enjeux sont nombreux : se diff\u00e9rencier, prouver la valeur d\u2019un concept, rassurer sur le s\u00e9rieux du projet, susciter de l\u2019adh\u00e9sion\u2026 En ce sens, la vid\u00e9o devient un catalyseur. Elle permet :<\/p>\n\n\n\n<p>\u2013 de&nbsp;<strong>cr\u00e9er un lien \u00e9motionnel<\/strong>&nbsp;avec le public,<br>\u2013 de&nbsp;<strong>vulgariser un produit ou un service technique<\/strong>,<br>\u2013 de&nbsp;<strong>gagner en cr\u00e9dibilit\u00e9<\/strong>,<br>\u2013 d\u2019\u00eatre&nbsp;<strong>visible rapidement<\/strong>.<\/p>\n\n\n\n<p>\ud83e\udde0 Exemple : nous avons r\u00e9cemment accompagn\u00e9 la startup&nbsp;<a href=\"https:\/\/www.smarteen.fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">SmartTeen<\/a>, qui propose un smartphone s\u00e9curis\u00e9 pour les enfants. En 1 minute de vid\u00e9o, leur concept a \u00e9t\u00e9 expliqu\u00e9, illustr\u00e9 et valoris\u00e9 aupr\u00e8s des parents, des \u00e9coles\u2026 et des investisseurs. Une campagne efficace, relay\u00e9e sur leur landing page, les r\u00e9seaux sociaux et lors de salons.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"SAE - Reveal\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/bJkTl5M_ERc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Les diff\u00e9rents formats pour promouvoir sa startup \ud83d\udce6<\/h2>\n\n\n\n<p>Il n\u2019existe pas une seule bonne vid\u00e9o, mais&nbsp;<strong>plusieurs formats \u00e0 adapter selon l\u2019objectif<\/strong>. En voici quelques-uns particuli\u00e8rement pertinents pour les startups :<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pitcher sa startup \ud83c\udfa4<\/h3>\n\n\n\n<p>Le pitch vid\u00e9o est un classique du genre. Il sert \u00e0&nbsp;<strong>expliquer l\u2019id\u00e9e fondatrice<\/strong>, souvent face cam\u00e9ra, dans un style direct et incarn\u00e9. C\u2019est id\u00e9al pour chercher ses premiers partenaires, int\u00e9grateurs, ou investisseurs. Un bon pitch donne le ton, partage la vision, et montre l\u2019\u00e9nergie de l\u2019\u00e9quipe fondatrice.<\/p>\n\n\n\n<p>\ud83d\udca1 Exemple : \u00e0 l\u2019occasion du Startup Days 2025 \u00e0 Toulon, nous avons accompagn\u00e9 2 startups dans la cr\u00e9ation de leur vid\u00e9o startup. R\u00e9sultat : elles ont termin\u00e9es \u00e0 la 1\u00e8re et 2e place.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Mettre en avant une innovation \ud83d\ude80<\/h3>\n\n\n\n<p>Quand on d\u00e9veloppe une techno ou un produit innovant, encore faut-il le rendre compr\u00e9hensible. La vid\u00e9o permet de&nbsp;<strong>montrer en action<\/strong>, de&nbsp;<strong>mettre en sc\u00e8ne une solution concr\u00e8te \u00e0 un probl\u00e8me r\u00e9el<\/strong>.<\/p>\n\n\n\n<p>\ud83c\udfac Exemple : pour&nbsp;<strong>Company Project<\/strong>, sp\u00e9cialis\u00e9e dans le recyclage de plastiques rigides, nous avons con\u00e7u une vid\u00e9o en 3D illustrant leur process en 3 \u00e9tapes. R\u00e9sultat : une compr\u00e9hension imm\u00e9diate de leur valeur ajout\u00e9e technologique, \u00e9cologique et \u00e9conomique.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pr\u00e9senter son identit\u00e9 de marque \ud83e\uddec<\/h3>\n\n\n\n<p>Une startup, ce n\u2019est pas qu\u2019un produit : c\u2019est aussi une culture, une \u00e9quipe, des valeurs. Certaines vid\u00e9os mettent l\u2019accent sur cette&nbsp;<strong>dimension humaine<\/strong>, pour cr\u00e9er une connexion plus profonde avec les prospects, les talents ou les partenaires.<\/p>\n\n\n\n<p>\u2728 Exemple : chez&nbsp;<strong>\u00d4Cargo<\/strong>, nous avons r\u00e9alis\u00e9 une vid\u00e9o immersive autour de leur concept de food court franchis\u00e9. Entre storytelling, plans esth\u00e9tiques et ambiance musicale marqu\u00e9e, la marque prend vie\u2026 et donne envie de rejoindre l\u2019aventure.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">La vid\u00e9o publicitaire \ud83d\udce2<\/h3>\n\n\n\n<p>Quand le produit est pr\u00eat \u00e0 \u00eatre commercialis\u00e9, une vid\u00e9o de type spot publicitaire permet de&nbsp;<strong>booster la notori\u00e9t\u00e9<\/strong>&nbsp;et d\u2019<strong>acc\u00e9l\u00e9rer les ventes<\/strong>. C\u2019est une vid\u00e9o souvent courte, tr\u00e8s rythm\u00e9e, pens\u00e9e pour les r\u00e9seaux ou les campagnes ads.<\/p>\n\n\n\n<p>\ud83d\udc49 Ce type de vid\u00e9o correspond parfaitement \u00e0 notre offre de&nbsp;<a href=\"https:\/\/lamama.fr\/societe-de-production-audiovisuelle-offres\/production-de-film-publicitaire\/\">film publicitaire<\/a>, avec des formats calibr\u00e9s pour le web, les salons, ou la t\u00e9l\u00e9.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Les crit\u00e8res d\u2019une bonne vid\u00e9o de pr\u00e9sentation startup \u2705<\/h2>\n\n\n\n<p>Voici les ingr\u00e9dients cl\u00e9s d\u2019une vid\u00e9o startup r\u00e9ussie :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud83c\udfaf Dur\u00e9e courte (30 \u00e0 90 secondes en g\u00e9n\u00e9ral)<\/li>\n\n\n\n<li>\ud83e\uddf2 Un\u00a0<strong>accroche forte d\u00e8s les premi\u00e8res secondes<\/strong><\/li>\n\n\n\n<li>\ud83d\udcd6 Un\u00a0<strong>storytelling clair<\/strong>\u00a0et bien structur\u00e9<\/li>\n\n\n\n<li>\ud83d\udc40 Un rendu professionnel, soign\u00e9 mais pas trop \u00ab\u00a0corporate\u00a0\u00bb<\/li>\n\n\n\n<li>\ud83d\udde3\ufe0f Un ton align\u00e9 avec la cible (B2B, B2C, investisseurs\u2026)<\/li>\n\n\n\n<li>\ud83c\udfac Un\u00a0<strong>call-to-action explicite<\/strong>\u00a0\u00e0 la fin<\/li>\n<\/ul>\n\n\n\n<p>Et \u00e0 \u00e9viter absolument \u274c :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Une vid\u00e9o trop longue ou floue dans son message<\/li>\n\n\n\n<li>Des animations g\u00e9n\u00e9riques sans personnalit\u00e9<\/li>\n\n\n\n<li>Un discours trop technique, sans b\u00e9n\u00e9fices utilisateur<\/li>\n\n\n\n<li>Un fond blanc et une voix-off monotone qui rappelle\u2026 PowerPoint \ud83d\ude05<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Cr\u00e9ation d\u2019une vid\u00e9o startup : les bonnes pratiques \ud83d\udee0\ufe0f<\/h2>\n\n\n\n<p>Tu peux bien s\u00fbr produire ta vid\u00e9o en interne\u2026 si tu as les comp\u00e9tences (et un peu de temps). Mais soyons honn\u00eates, la plupart des startups ont&nbsp;<strong>d\u2019autres priorit\u00e9s<\/strong>&nbsp;\u00e0 g\u00e9rer.<\/p>\n\n\n\n<p>\ud83d\udc49 Dans ce cas, passer par une agence comme La Mama Studio permet de gagner en efficacit\u00e9, en qualit\u00e9, et en impact.<\/p>\n\n\n\n<p>Le process type :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>R\u00e9daction d\u2019un\u00a0<strong>brief clair<\/strong>\u00a0(tu peux t\u2019aider de\u00a0<a href=\"https:\/\/lamama.fr\/wp-content\/uploads\/2025\/06\/Brief_video-LaMamaStudio.pdf\">ce mod\u00e8le gratuit<\/a>)<\/li>\n\n\n\n<li>\u00c9laboration d\u2019un\u00a0<strong>script et storyboard<\/strong>\u00a0valid\u00e9 avec toi<\/li>\n\n\n\n<li><strong>Tournage ou animation<\/strong>\u00a0selon le format choisi<\/li>\n\n\n\n<li><strong>Montage<\/strong>, habillage, sound design, exports pour tous les supports<\/li>\n<\/ol>\n\n\n\n<p>Chaque \u00e9tape est cadr\u00e9e, mais laisse place \u00e0 la cr\u00e9ativit\u00e9 et aux it\u00e9rations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Faire appel \u00e0 une agence vid\u00e9o pour sa startup \ud83d\udca1<\/h2>\n\n\n\n<p>Chez&nbsp;<strong>La Mama Studio<\/strong>, on a l\u2019habitude de travailler avec des startups ambitieuses, en phase de lancement ou d\u2019acc\u00e9l\u00e9ration. Notre approche : une&nbsp;<strong>\u00e9coute attentive<\/strong>, des formats agiles, et une obsession du rendu soign\u00e9.<\/p>\n\n\n\n<p>Tu veux une vid\u00e9o pour lever des fonds, pitcher ton concept ou booster ton acquisition ? On t\u2019accompagne de A \u00e0 Z, avec un regard strat\u00e9gique et cr\u00e9atif.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udd17 \u00c0 lire aussi :<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/lamama.fr\/brief-pour-la-production-dune-video\/\">Comment r\u00e9diger un brief vid\u00e9o ?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/lamama.fr\/pourquoi-realiser-un-film-publicitaire\/\">Pourquoi faire un film publicitaire ?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/lamama.fr\/agence-audiovisuelle\/\">Notre agence audiovisuelle<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/lamama.fr\/production-video\/\">Nos projets pour les startups<\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La vid\u00e9o de pr\u00e9sentation de startup Aujourd\u2019hui, difficile d\u2019imaginer le lancement d\u2019une startup sans une bonne dose de storytelling. Et quoi de mieux que la vid\u00e9o pour faire passer un message fort, percutant, en quelques secondes ? Que ce soit pour lever des fonds, s\u00e9duire les premiers clients, ou pr\u00e9senter un produit innovant,&nbsp;la vid\u00e9o de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1021,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4],"tags":[],"class_list":{"0":"post-1260","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-communication","8":"category-etude-de-cas"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vid\u00e9o Startup : un incontournable pour se faire conna\u00eetre ?<\/title>\n<meta name=\"description\" content=\"La vid\u00e9o de pr\u00e9sentation est essentielle pour une startup : formats efficaces, bonnes pratiques, exemples et conseils pour se d\u00e9marquer d\u00e8s le lancement.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vid\u00e9o Startup : un incontournable pour se faire conna\u00eetre ?\" \/>\n<meta property=\"og:description\" content=\"La vid\u00e9o de pr\u00e9sentation est essentielle pour une startup : formats efficaces, bonnes pratiques, exemples et conseils pour se d\u00e9marquer d\u00e8s le lancement.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog | La Mama\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/lamamastudio\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-27T11:24:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-05T08:59:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"La Mama\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"La Mama\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\"},\"author\":{\"name\":\"La Mama\",\"@id\":\"https:\/\/lamama.fr\/blog\/#\/schema\/person\/18c5aaee59b58476a279c5d7ae6bb3ad\"},\"headline\":\"Vid\u00e9o de pr\u00e9sentation de startup\",\"datePublished\":\"2025-11-27T11:24:14+00:00\",\"dateModified\":\"2026-05-05T08:59:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\"},\"wordCount\":1053,\"publisher\":{\"@id\":\"https:\/\/lamama.fr\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg\",\"articleSection\":[\"Communication\",\"Etude de cas\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\",\"url\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\",\"name\":\"Vid\u00e9o Startup : un incontournable pour se faire conna\u00eetre ?\",\"isPartOf\":{\"@id\":\"https:\/\/lamama.fr\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg\",\"datePublished\":\"2025-11-27T11:24:14+00:00\",\"dateModified\":\"2026-05-05T08:59:00+00:00\",\"description\":\"La vid\u00e9o de pr\u00e9sentation est essentielle pour une startup : formats efficaces, bonnes pratiques, exemples et conseils pour se d\u00e9marquer d\u00e8s le lancement.\",\"breadcrumb\":{\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage\",\"url\":\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg\",\"contentUrl\":\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/lamama.fr\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Vid\u00e9o de pr\u00e9sentation de startup\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/lamama.fr\/blog\/#website\",\"url\":\"https:\/\/lamama.fr\/blog\/\",\"name\":\"Blog | La Mama\",\"description\":\"Agence de production vid\u00e9o\",\"publisher\":{\"@id\":\"https:\/\/lamama.fr\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/lamama.fr\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/lamama.fr\/blog\/#organization\",\"name\":\"Blog | La Mama\",\"url\":\"https:\/\/lamama.fr\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/lamama.fr\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/cropped-logoBleu-e1774519862260.png\",\"contentUrl\":\"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/cropped-logoBleu-e1774519862260.png\",\"width\":180,\"height\":180,\"caption\":\"Blog | La Mama\"},\"image\":{\"@id\":\"https:\/\/lamama.fr\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/lamamastudio\/\",\"https:\/\/www.youtube.com\/@lamamastudio1986\",\"https:\/\/www.instagram.com\/lamama.studio\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/lamama.fr\/blog\/#\/schema\/person\/18c5aaee59b58476a279c5d7ae6bb3ad\",\"name\":\"La Mama\",\"sameAs\":[\"https:\/\/lamama.fr\/blog\"],\"url\":\"https:\/\/lamama.fr\/blog\/author\/lamamas\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Vid\u00e9o Startup : un incontournable pour se faire conna\u00eetre ?","description":"La vid\u00e9o de pr\u00e9sentation est essentielle pour une startup : formats efficaces, bonnes pratiques, exemples et conseils pour se d\u00e9marquer d\u00e8s le lancement.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/","og_locale":"fr_FR","og_type":"article","og_title":"Vid\u00e9o Startup : un incontournable pour se faire conna\u00eetre ?","og_description":"La vid\u00e9o de pr\u00e9sentation est essentielle pour une startup : formats efficaces, bonnes pratiques, exemples et conseils pour se d\u00e9marquer d\u00e8s le lancement.","og_url":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/","og_site_name":"Blog | La Mama","article_publisher":"https:\/\/www.facebook.com\/lamamastudio\/","article_published_time":"2025-11-27T11:24:14+00:00","article_modified_time":"2026-05-05T08:59:00+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg","type":"image\/jpeg"}],"author":"La Mama","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"La Mama","Dur\u00e9e de lecture estim\u00e9e":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#article","isPartOf":{"@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/"},"author":{"name":"La Mama","@id":"https:\/\/lamama.fr\/blog\/#\/schema\/person\/18c5aaee59b58476a279c5d7ae6bb3ad"},"headline":"Vid\u00e9o de pr\u00e9sentation de startup","datePublished":"2025-11-27T11:24:14+00:00","dateModified":"2026-05-05T08:59:00+00:00","mainEntityOfPage":{"@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/"},"wordCount":1053,"publisher":{"@id":"https:\/\/lamama.fr\/blog\/#organization"},"image":{"@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage"},"thumbnailUrl":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg","articleSection":["Communication","Etude de cas"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/","url":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/","name":"Vid\u00e9o Startup : un incontournable pour se faire conna\u00eetre ?","isPartOf":{"@id":"https:\/\/lamama.fr\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage"},"image":{"@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage"},"thumbnailUrl":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg","datePublished":"2025-11-27T11:24:14+00:00","dateModified":"2026-05-05T08:59:00+00:00","description":"La vid\u00e9o de pr\u00e9sentation est essentielle pour une startup : formats efficaces, bonnes pratiques, exemples et conseils pour se d\u00e9marquer d\u00e8s le lancement.","breadcrumb":{"@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#primaryimage","url":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg","contentUrl":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/SmarTeen-4.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/lamama.fr\/blog\/video-de-presentation-de-startup\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/lamama.fr\/blog\/"},{"@type":"ListItem","position":2,"name":"Vid\u00e9o de pr\u00e9sentation de startup"}]},{"@type":"WebSite","@id":"https:\/\/lamama.fr\/blog\/#website","url":"https:\/\/lamama.fr\/blog\/","name":"Blog | La Mama","description":"Agence de production vid\u00e9o","publisher":{"@id":"https:\/\/lamama.fr\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lamama.fr\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/lamama.fr\/blog\/#organization","name":"Blog | La Mama","url":"https:\/\/lamama.fr\/blog\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/lamama.fr\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/cropped-logoBleu-e1774519862260.png","contentUrl":"https:\/\/lamama.fr\/blog\/wp-content\/uploads\/2026\/03\/cropped-logoBleu-e1774519862260.png","width":180,"height":180,"caption":"Blog | La Mama"},"image":{"@id":"https:\/\/lamama.fr\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/lamamastudio\/","https:\/\/www.youtube.com\/@lamamastudio1986","https:\/\/www.instagram.com\/lamama.studio\/"]},{"@type":"Person","@id":"https:\/\/lamama.fr\/blog\/#\/schema\/person\/18c5aaee59b58476a279c5d7ae6bb3ad","name":"La Mama","sameAs":["https:\/\/lamama.fr\/blog"],"url":"https:\/\/lamama.fr\/blog\/author\/lamamas\/"}]}},"_links":{"self":[{"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/posts\/1260","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/comments?post=1260"}],"version-history":[{"count":1,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/posts\/1260\/revisions"}],"predecessor-version":[{"id":1261,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/posts\/1260\/revisions\/1261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/media\/1021"}],"wp:attachment":[{"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/media?parent=1260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/categories?post=1260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lamama.fr\/blog\/wp-json\/wp\/v2\/tags?post=1260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}